Digital Detail Aid Designed to Impress

Based on m-Space™ NET, Pfizer PB (Presentation Builder) has been the digital detail aide for reps targeted at GPs and specialists for many years. Widely used in luncheon presentations, conferences, the system features work flow, administration, usage tracking and reporting facilities, as well as broadcast distribution and synchronisation of interactive content. PB has become an important integral part of Pfizer’s marketing and sales process.

Benefits

1. Centrally managed, easy to update.

2. Extensive library of screens that cover a wide range of products.

3. Instant synchronisation, easy to use.

4. Valuable statistics generation on presentation pattern

Project Details

PB is consisted of three key pieces of software.  Presentation builder, the rep’s interface to customise and deliver the multimedia presentation, Synch Manager, the component that controls the uploading and downloading of new presentation content, and the Report module, which is used to gather user statistics, graphically present the presentation pattern, deliver to the management invaluable business intelligence.